What you will do
- Design complete visual identities: logo, colors, type, patterns and usage guide.
- Produce direct-response static ad creatives in several versions for testing: offer, benefit, social proof, before/after.
- Design modern social media content that stays consistent with each client's identity (posts, carousels, stories).
- Review ad performance with the Media Buyer and adjust designs by CTR and cost per result.
- Prepare print files with correct sizes and colors.
- Build templates the team can use quickly without breaking the identity.