What you will do
- Go to client locations (stores, clinics, restaurants, projects) and shoot content on your phone every day.
- Write the first-3-second hook and a short script for every reel before shooting, and plan shots that protect retention.
- Edit reels in CapCut: fast cuts, transitions, on-screen text, sound design and trending audio.
- Track rising trends and sounds on TikTok and Instagram daily and adapt them for each client.
- Read the retention graph, completion rate and shares, and adjust your style from the numbers.
- Publish, schedule and answer the first comments to push engagement in the golden hour.
- Work with the Media Buyer to turn top-performing reels into ads.